The Creative Industries is strategic to our future competitiveness as Singapore transits to a Creative Economy. $33m will be set aside for the following key initiatives under the Creative Industries Development Strategy:
• "Media 21", which aims to develop Singapore into a global media city by:
- Enhancing the capabilities of 1,000 local media professionals and students;
- Supporting the development of 20 digital media projects such as games and animation, applications and services for digital TV, digital audio, interactive TV and digital cinema;
- Helping 100 local media enterprise participants to expand overseas through developing new markets for Made-by-Singapore media content, co-productions with overseas partners and participation in international media trade missions; and
- Growing the 2 anchor media events in Singapore - Asia Media Festival and Broadcast Asia.
• "DesignSingapore", which aims to inspire design and develop Singapore as an international centre for design creativity in Asia where design improves capability, enhances quality of life, and drives national competitiveness. Key strategies include:
- Promoting and developing Singapore as a strategic node in the global network of design cities;
- Strengthening the competitiveness of Singapore SMEs through design and encouraging design research and development;
- Fostering design excellence through international exposure, mentorships, scholarships, competitions and awards;
- Stimulating design breakthroughs and new value creation through cross-disciplinary collaborations.
• "Creative Community Singapore (CCS)", which aims to unleash creativity and nurture entrepreneurship, while building demand and capabilities for the Creative Industries. It targets to:
- Engage 10,000 people through participation in CCS supported projects and events;
- Seed-fund 40 innovative projects that contribute to the Creative Industries; and
- Create 100 jobs through the supported projects and business start-ups.
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